{"id":8860,"date":"2020-10-02T07:49:47","date_gmt":"2020-10-02T07:49:47","guid":{"rendered":"https:\/\/www.pentamedia.ro\/?page_id=8860"},"modified":"2021-07-16T12:01:49","modified_gmt":"2021-07-16T09:01:49","slug":"campanie-staer","status":"publish","type":"page","link":"https:\/\/www.pentamedia.ro\/en\/campanie-staer\/","title":{"rendered":"Campanie Staer"},"content":{"rendered":"
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BRAND AWARENESS CAMPAIGN AND DIRECTING CLIENTS TO THE STORE<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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STAER<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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CLIENT'S EXPERIENCE<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\"About our cooperation, I can say this: helpful at any time, you are where you are needed, you bring solutions and ideas for any situation.
We support each other and we grow together.\"<\/div>\n\t\t\t\n\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\"Director-manager<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tPetru Stefan<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tManager - Staer<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Campaign objective<\/b><\/p>

STAER is one of the first Romanian furniture producers. After 27 years from its inception, it is still among the top players in the market. In 2010 they launched the first app for designing furniture - Simulator 3D - and year by year, the company expanded, opened more stores and grew its production facilities.<\/p>

The client wants to promote the new products and grow sales by increasing the traffic in its showrooms in the big cities.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Implemented Campaign<\/strong>\n

\nStore promotion began in 2014 and was first done by directional signs<\/a> vehicle traffic and pedestrians, Backlit<\/a>, Unisign<\/a> and Unipol<\/a> billboards<\/a>.\n

\nThe stores to which the campaign was directed became well known and the number of clients grew every year.<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Type:<\/strong> Branding campaign, location targeting<\/p>

Client\/Brand:<\/strong>\u00a0Staer<\/p>

Services and solutions:<\/strong> Outdoor advertising services, DTP, display materials<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\"Panou<\/figure><\/a><\/div>
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CLIENT'S EXPERIENCE<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\"About our cooperation, I can say this: helpful at any time, you are where you are needed, you bring solutions and ideas for any situation.
We support each other and we grow together.\"<\/div>\n\t\t\t\n\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\"Director-manager<\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tPetru Stefan<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tManager - Staer<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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CAMPANIE BRANDING \u0219i direc\u021bionare spre magazine STAER experien\u021ba clientului „Legat de colaborarea comun\u0103 pot spune c\u0103: oric\u00e2nd de ajutor, sunte\u021bi acolo unde e nevoie, cu solu\u021bii \u0219i idei pentru orice situa\u021bie. Ne sprijinim reciproc \u0219i ne dezvolt\u0103m \u00eempreun\u0103.” Petru Stefan Director – STAER Obiectivul campaniei STAER este una dintre primele firme produc\u0103toare de mobilier din …<\/p>\n

Campanie Staer<\/span> Read More »<\/a><\/p>","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"yoast_head":"\nCampanie Staer - Penta Media<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pentamedia.ro\/en\/campanie-staer\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Campanie Staer - Penta Media\" \/>\n<meta property=\"og:description\" content=\"CAMPANIE BRANDING \u0219i direc\u021bionare spre magazine STAER experien\u021ba clientului „Legat de colaborarea comun\u0103 pot spune c\u0103: oric\u00e2nd de ajutor, sunte\u021bi acolo unde e nevoie, cu solu\u021bii \u0219i idei pentru orice situa\u021bie. Ne sprijinim reciproc \u0219i ne dezvolt\u0103m \u00eempreun\u0103.” Petru Stefan Director – STAER Obiectivul campaniei STAER este una dintre primele firme produc\u0103toare de mobilier din … Campanie Staer Read More »\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pentamedia.ro\/en\/campanie-staer\/\" \/>\n<meta property=\"og:site_name\" content=\"Penta Media\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/PentaMediaAdvertising\" \/>\n<meta property=\"article:modified_time\" content=\"2021-07-16T09:01:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.pentamedia.ro\/wp-content\/uploads\/2020\/08\/staer.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@PentaMediaAdve1\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\">\n\t<meta name=\"twitter:data1\" content=\"7 minutes\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.pentamedia.ro\/#organization\",\"name\":\"PENTA MEDIA ADVERTISING\",\"url\":\"https:\/\/www.pentamedia.ro\/\",\"sameAs\":[\"https:\/\/www.facebook.com\/PentaMediaAdvertising\",\"https:\/\/www.instagram.com\/pentamediaadvertising\/\",\"https:\/\/www.youtube.com\/channel\/UC_YXCC_J1Vf1nPuGQV_DBXQ\",\"https:\/\/twitter.com\/PentaMediaAdve1\"],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.pentamedia.ro\/#logo\",\"inLanguage\":\"en-GB\",\"url\":\"https:\/\/www.pentamedia.ro\/wp-content\/uploads\/2020\/10\/lOGO.png\",\"width\":772,\"height\":772,\"caption\":\"PENTA MEDIA ADVERTISING\"},\"image\":{\"@id\":\"https:\/\/www.pentamedia.ro\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.pentamedia.ro\/#website\",\"url\":\"https:\/\/www.pentamedia.ro\/\",\"name\":\"Penta Media\",\"description\":\"Agentie publicitate outdoor\",\"publisher\":{\"@id\":\"https:\/\/www.pentamedia.ro\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/www.pentamedia.ro\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-GB\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.pentamedia.ro\/campanie-staer\/#primaryimage\",\"inLanguage\":\"en-GB\",\"url\":\"https:\/\/www.pentamedia.ro\/wp-content\/uploads\/2020\/08\/staer.jpg\",\"width\":198,\"height\":207,\"caption\":\"Director-manager marketing pentru Staer\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.pentamedia.ro\/campanie-staer\/#webpage\",\"url\":\"https:\/\/www.pentamedia.ro\/campanie-staer\/\",\"name\":\"Campanie Staer - Penta Media\",\"isPartOf\":{\"@id\":\"https:\/\/www.pentamedia.ro\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.pentamedia.ro\/campanie-staer\/#primaryimage\"},\"datePublished\":\"2020-10-02T07:49:47+00:00\",\"dateModified\":\"2021-07-16T09:01:49+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.pentamedia.ro\/campanie-staer\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.pentamedia.ro\/campanie-staer\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.pentamedia.ro\/campanie-staer\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"item\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.pentamedia.ro\/\",\"url\":\"https:\/\/www.pentamedia.ro\/\",\"name\":\"Penta Media\"}},{\"@type\":\"ListItem\",\"position\":2,\"item\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.pentamedia.ro\/campanie-staer\/\",\"url\":\"https:\/\/www.pentamedia.ro\/campanie-staer\/\",\"name\":\"Campanie Staer\"}}]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","_links":{"self":[{"href":"https:\/\/www.pentamedia.ro\/en\/wp-json\/wp\/v2\/pages\/8860"}],"collection":[{"href":"https:\/\/www.pentamedia.ro\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.pentamedia.ro\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.pentamedia.ro\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pentamedia.ro\/en\/wp-json\/wp\/v2\/comments?post=8860"}],"version-history":[{"count":8,"href":"https:\/\/www.pentamedia.ro\/en\/wp-json\/wp\/v2\/pages\/8860\/revisions"}],"predecessor-version":[{"id":10302,"href":"https:\/\/www.pentamedia.ro\/en\/wp-json\/wp\/v2\/pages\/8860\/revisions\/10302"}],"wp:attachment":[{"href":"https:\/\/www.pentamedia.ro\/en\/wp-json\/wp\/v2\/media?parent=8860"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}